"ZERO FRICTION" SOLUTIONS

Tailored communication strategies for those who prioritise integrity and time-efficiency.

Most marketing agencies sell volume. We sell authority. We provide a "zero-friction" bridge between your complex expertise and the people who need to hear it. Each of our professional tiers is built on a foundation of regulatory compliance, human storytelling and a deep respect for your schedule. Choose the level of engagement that fits your growth goals.

Our "Zero Friction" Packages

The "Sprint"

(One-Off Project)

For those who need to build the foundation before they can run.

  • Brand Voice Guidelines: Defining your "Signal" so any future content (internal or external) stays consistent.

  • Content Strategy: Align on the topics to talk about, the lanes to set boundaries for.

  • LinkedIn Profile Overhaul: Review and optimisation of each specialist's profile.

  • Email System Setup: PDPA-compliant set-up of your newsletter platform.

  • The "Legacy" Series: A 5-part automated email sequence for new patients that explains your clinical philosophy and pre-op/post-op care.

(Best for: Startups beginning their journey.)

The Authority Pillar (Monthly Retainer)

For those looking to maintain consistent visibility & trust.

  • The Content: 4 x "Insight" Newsletters (educational focus).

  • The Presence: 12x Punchy LinkedIn Authority posts (3 per week) distilled from your insights.

  • The Extraction: 1x 30-minute monthly "Voice Extraction" session.

  • The Management: Full scheduling and distribution to your opted-in list, LinkedIn newsletter and professional profile.

  • Compliance: All content vetted against neutral, non-promotional standards.

(Best for: Established businesses with an existing client base.)

The Referral Engine (Premium Monthly)

For those looking to aggressively (but ethically) expand their professional footprint.

  • The Content: Everything in The Authority Pillar PLUS:

  • GP Outreach: 1x Monthly "Case Study" bulletin specifically for your network.

  • Lead Magnet: 1x Quarterly Industry Guide (e.g., The Specialist’s Guide to Knee Replacement Recovery) to build an opted-in email list.

  • Profile Optimisation: Ongoing management of your digital "Professional Front Door."

  • Quarterly Strategy: A 60-minute deep dive to align content with your upcoming clinical focus or research.

(Best for: Expanding businesses entering a new vertical or specialist area.)

Call us on 6012 3433 now and ask about our copy services.

I’ve worked with Ange for over 5 years now, and she’s delivered as much inspiration to me and the business as she has excellent creative and insightful copywriting. She leads a lovely team – working with them is efficient, smooth, proactive – everything an agency is supposed to be. Highly recommended!

Paul Emmerson

VP Brand Management

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